Huberman Lab
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Huberman Lab

The Huberman Lab podcast is hosted by Andrew Huberman, Ph.D., a neuroscientist and tenured professor in the department of neurobiology, and by courtesy, psychiatry and behavioral sciences at Stanford School of Medicine. The podcast discusses neuroscience and science-based tools, including how our br...

Episodes 428
Books 372

Recently mentioned

Latest Recommendations

The Body Keeps the Score: Brain, Mind, and Body in the Healing of Trauma cover

The Body Keeps the Score

Bessel van der Kolk M.D.

Mentioned 3 weeks ago

Movement Practice to Strengthen Your Mind-Body Connection | Ido Portal

The book was highlighted as an outofdate yet influential work in psychology, noted for its catchy title and lasting impact.

the quite pioneering, although I would say somewhat outofdate book, The Body Keeps the Score, I think it was an important book. Best title of any book you could imagine in the psychology space because it's so catchy. And I want to give proper respect to Bessel for doing that book.

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Protocols: An Operating Manual for the Human Body cover

Protocols

Andrew D. Huberman Ph.D.

Mentioned 1 month ago

The Mental Frame & Specific Daily Actions to Succeed | Andy Stumpf

The host announced the upcoming release of his first book, describing it as an operating manual covering sleep, nutrition, exercise, learning, neuroplasticity, and stress management.

All right, my book is finally ready for release. Protocols, an operating manual for the human body is coming out in three months. It's my first book and I've been working on it for many years now. ... It covers the science and most effective protocols for sleep, nutrition, exercise, focused learning and neuroplasticity, stress management, and much more.

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The Secret Pulse of Time: Making Sense of Life's Scarcest Commodity cover

The Secret Pulse of Time

Stefan Klein

Mentioned 1 month ago

The Mental Frame & Specific Daily Actions to Succeed | Andy Stumpf

The host highlighted another intriguing book, noting it had no audio version and was about time perception.

There's a wonderful book in addition to yours. It turns out there's another great book out there. How dare someone? No audio version, but it's called The Secret Pulse of Time.

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The Art of Spending Money: Simple Choices for a Richer Life cover

The Art of Spending Money

Morgan Housel

Mentioned 1 month ago

The Mental Frame & Specific Daily Actions to Succeed | Andy Stumpf

The host referenced Morgan Housel's second book, describing it as a psychological guide to how people should assess and spend money.

Morgan Housel has a, he has a couple of really good books. I actually liked the second one more. They're both excellent. But the second one is called the art of spending money.

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Drownproof: Eight Life Lessons to Keep Your Head Above Water cover

Drownproof

Andy Stumpf

Mentioned 1 month ago

The Mental Frame & Specific Daily Actions to Succeed | Andy Stumpf

The host mentioned having read Andy Stumpf's book, noting it made him nervous but praising its content and practical exercises.

I read your book, Drown Proof, recently. Which makes me nervous, by the way. I tell you that before we start.

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Eat Better, Sleep Better: 75 Recipes and A 28-Day Meal Plan That Unlock the Food-Sleep Connection (A Cookbook) cover

Eat Better, Sleep Better

Dr Marie-Pierre St-Onge

Mentioned 1 month ago

Eating for Better Sleep & Foods that Improve Metabolic Health | Dr. Marie-Pierre St-Onge

The host pointed listeners to Dr. StOnge's book as a resource for tools on eating for sleep and metabolism, noting the link in the show notes.

...to find a link to her book, Eat Better, Sleep Better, please see the links in the show note captions.

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Can't Hurt Me: Master Your Mind and Defy the Odds cover

Can't Hurt Me

David Goggins

Mentioned 2 months ago

Master Self Control & Overcome Procrastination | Dr. Kentaro Fujita

The host recalled having David Goggins on the show and noted that Goggins is the author of Can't Hurt Me, a memoir about his extreme endurance feats and mental toughness.

We had David Goggins on this podcast, David, author of Can't Hurt Me, and famed for doing hard things all day long. He told a story about running 16 miles to the airport and how he literally ran to the airport with his luggage.

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The Salt Fix: Why the Experts Got It All Wrong--and How Eating More Might Save Your Life cover

The Salt Fix

Dr. James DiNicolantonio

Mentioned 3 months ago

Essentials: Using Salt to Optimize Mental & Physical Performance

He noted that the book reviewed data showing that increasing salt intake while eating mostly unprocessed foods can dramatically reduce sugar cravings.

and indeed many people find, and it's reviewed a bit and some of the data are reviewed in the book, The Salt Fix, that when people increase their salt intake in a backdrop of relatively unprocessed foods, that sugar cravings can indeed be vastly reduced.

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Born to Flourish: How New Science and Ancient Wisdom Reveal a Simple Path to Thriving cover

Born to Flourish

Richard J. Davidson PhD

Mentioned 4 months ago

Science-Based Meditation Tools to Improve Your Brain & Health | Dr. Richard Davidson

The hosts highlighted Davidson's upcoming paperback that explores how scientific insights and ancient wisdom can help people thrive, noting its focus on nurturing innate qualities like kindness.

He has, of course, authored some of the most impactful research papers on these topics, but also popular books, including a new book coming out later this month entitled Born to Flourish, How to Thrive in a Challenging World, which I myself look forward to reading.

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Altered Traits: Science Reveals How Meditation Changes Your Mind, Brain, and Body cover

Altered Traits

Daniel Goleman

Mentioned 4 months ago

Science-Based Meditation Tools to Improve Your Brain & Health | Dr. Richard Davidson

Davidson mentioned that he coauthored the paperback Altered Traits with Daniel Goleman, a book that originated from a paper they wrote two decades earlier.

There was a paper I wrote many, many years ago with my dear friend and colleague, Daniel Goleman, who I wrote the book Altered Traits with.

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The Case against Perfection: Ethics in the Age of Genetic Engineering cover

The Case against Perfection

Michael J. Sandel

Mentioned 4 months ago

Avoiding, Treating & Curing Cancer With the Immune System | Dr. Alex Marson

Huberman suggested this short book as a meditation on the ethical pitfalls of pursuing genetic perfection, emphasizing the importance of embracing chance in human development. He described it as a thoughtful critique of genetic editing ambitions.

There's another book that I would recommend here that I read years ago and I actually am probably overdue to go back and reread this. This predates CRISPR technology but there's a Harvard philosopher Michael Sandel who years ago wrote a short book called The Case Against Perfection.

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Dopamine Nation: Finding Balance in the Age of Indulgence cover

Dopamine Nation

Anna Lembke MD

Mentioned 4 months ago

Unlearn Negative Thoughts & Behaviors Patterns | Dr. Alok Kanojia

Huberman praised Anna Lemke's book as amazing work and noted her as a pioneer in the field.

the great Anna Lemke, my colleague at Stanford, right, an MD and psychiatrist like you who wrote Dopamine Nation, has a book. Amazing work. She's an amazing woman at the level of clinician, human being, just all around, and such a pioneer.

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Most Recommended

Addiction by Design: Machine Gambling in Las Vegas Cover

Natasha Dow Schüll

Addiction by Design

Machine Gambling in Las Vegas

The book was highlighted as a major work on gambling addiction, and the speakers noted its relevance to understanding how the industry designs addictive experiences.

"

There's a tremendous book, Addiction by Design. And I'm afraid I'm going to mispronounce the name of the person who wrote it. I think it's Shull, but I'm not sure, but I know the titl...

— Episode: How to Overcome Addiction to Substances...

Listen on Audible 7-day free trial

Episode: How to Overcome Addiction to Substances or Behavio...

The book was highlighted as a major work on gambling addiction, and the speakers noted its relevance to understanding how the industry designs addictive experiences.

"

There's a tremendous book, Addiction by Design. And I'm afraid I'm going to mispronounce the name of the person who wrote it. I think it's Shull, but I'm not sure, but I know the title, Addiction by Design, about gambling.

Iron John: A Book about Men Cover

Robert Bly

Iron John

A Book about Men

Terry highlighted Robert Bly's classic work as a valuable resource on male development, calling it a great book.

"

There was a great guy, Robert Bly. He wrote Iron John. Great book.

— Episode: Defining Healthy Masculinity & How to Bu...

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Episode: Defining Healthy Masculinity & How to Build It | T...

Terry highlighted Robert Bly's classic work as a valuable resource on male development, calling it a great book.

"

There was a great guy, Robert Bly. He wrote Iron John. Great book.

Fearless: The Undaunted Courage and Ultimate Sacrifice of Navy SEAL Team SIX Operator Adam Brown Cover

Eric Blehm

Fearless

The Undaunted Courage and Ultimate Sacrifice of Navy SEAL Team SIX Operator Adam Brown

It was a great book about addiction and family and Adam's discovery of the path out of all that. It was about Adam Brown who had a serious problem with addiction that he masked at times and it came back to pull him under various times while he was in the teams.

"

There's a wonderful book, I think an important book that isn't so well known in the array of quote-unquote military and SEAL books, which is the book about Adam Brown, a Fearless book...

— Episode: Coleman Ruiz: Overcoming Physical & Emot...

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Episode: Coleman Ruiz: Overcoming Physical & Emotional Chal...

It was a great book about addiction and family and Adam's discovery of the path out of all that. It was about Adam Brown who had a serious problem with addiction that he masked at times and it came back to pull him under various times while he was in the teams.

"

There's a wonderful book, I think an important book that isn't so well known in the array of quote-unquote military and SEAL books, which is the book about Adam Brown, a Fearless book.

But what I like about the book is, actually has very little to do with the seal teams.

Is that Adam had a serious problem with addiction that he masked at times and it came back to pull him under various times while he was in the teams.

I heard they're going to make it into a movie.

The Great Santini Cover

Pat Conroy

The Great Santini

It was recommended as a good reference to a book by Pat Conroy, 'The Great Santini', that was about a father's aggressive personality and how it wasn't necessarily what it seemed. It was a good comparison to the author's own experiences.

"

That was crazy apparently that's what he writes about it wasn't like that it was more of this this home is such a relief.

— Episode: Coleman Ruiz: Overcoming Physical & Emot...

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Episode: Coleman Ruiz: Overcoming Physical & Emotional Chal...

It was recommended as a good reference to a book by Pat Conroy, 'The Great Santini', that was about a father's aggressive personality and how it wasn't necessarily what it seemed. It was a good comparison to the author's own experiences.

"

That was crazy apparently that's what he writes about it wasn't like that it was more of this this home is such a relief.

The Bridge at Dong Ha Cover

John Grider Miller

The Bridge at Dong Ha

It was recommended for a book about Colonel John Ripley, who won the Navy Cross in Vietnam, for those who want to understand why he's not dead. It was about Colonel Ripley who was a Navy cross winner and should have won the Congressional Medal of Honor.

"

I wasn't around when he was coming up but Colonel John Ripley as a guy won the Navy Cross in Vietnam.

— Episode: Coleman Ruiz: Overcoming Physical & Emot...

Listen on Audible 7-day free trial

Episode: Coleman Ruiz: Overcoming Physical & Emotional Chal...

It was recommended for a book about Colonel John Ripley, who won the Navy Cross in Vietnam, for those who want to understand why he's not dead. It was about Colonel Ripley who was a Navy cross winner and should have won the Congressional Medal of Honor.

"

I wasn't around when he was coming up but Colonel John Ripley as a guy won the Navy Cross in Vietnam.

The Brigid Dong Ha is about him.

He knew my, this is back to my uncle Jim who introduced, he and my uncle Jim were buddies.

I met him, he's since passed away.

I met Colonel Ripley when I was a plea at the Naval Academy.

Colonel Ripley, he's a legend.

Like this guy is a Navy cross winner.

Should have won the Congressional Medal of Honor by all accounts.

If you read the book, the Brigid Dong Ha, you are going to have no ability to understand why he's not dead.

The Dance of Anger: A Woman's Guide to Changing the Patterns of Intimate Relationships Cover

Harriet Goldhor Lerner

The Dance of Anger

A Woman's Guide to Changing the Patterns of Intimate Relationships

This book was recommended by Esther Perel for analyzing apology and the concept of sincerity that shows the other person that you truly care about them and not just about restoring your dignity.

"

There's a beautiful book by Harriet Lerner about apology that I often recommend in these situations because she really analyzes, if you ever do apology, this concept of sincerity of the apology that a...

— Episode: Esther Perel: How to Find, Build & Maint...

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Episode: Esther Perel: How to Find, Build & Maintain Health...

This book was recommended by Esther Perel for analyzing apology and the concept of sincerity that shows the other person that you truly care about them and not just about restoring your dignity.

"

There's a beautiful book by Harriet Lerner about apology that I often recommend in these situations because she really analyzes, if you ever do apology, this concept of sincerity of the apology that actually shows that I care about you and not just about restoring my dignity and my pride and all of that.

Don Quixote Cover

Miguel de Cervantes

Don Quixote

Asi Wind mentioned this book as one of his favorites. He specifically references a quote about perfection in writing, which relates to his own views on magic, highlighting the importance of believable, restrained exaggeration.

"

i quote servantess from donkey holly about magic you know someone wrote a book in the 1600s and he talks about the two what we like to call the two impossible theory not the two perfect theory the two...

— Episode: Asi Wind: What Magic & Mind Reading Reve...

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Episode: Asi Wind: What Magic & Mind Reading Reveal About t...

Asi Wind mentioned this book as one of his favorites. He specifically references a quote about perfection in writing, which relates to his own views on magic, highlighting the importance of believable, restrained exaggeration.

"

i quote servantess from donkey holly about magic you know someone wrote a book in the 1600s and he talks about the two what we like to call the two impossible theory not the two perfect theory the two impossible theory and he talks about that perfection in writing is is restraining exaggeration and it's a whole paragraph about that art needs to be believable there has to be truth in it to be enjoyed so and it's so much true for magic i can't just even when we do something that's impossible i still want the ground to be plausible maybe maybe this could happen therefore i need to restrain exaggeration i need to restrain the impossibility and that again this is a novel from the 1600s donkey over my favorite book of all time teaching us about magic

The Letters of Vincent Van Gogh Cover

Vincent Van Gogh

The Letters of Vincent Van Gogh

Asi Wind mentioned this book about Vincent van Gogh's letters as one of his favorite reads. He says that he saw Van Gogh's paintings differently after reading the letters, understanding the story behind them, which made the paintings more impactful.

"

one of my favorite reads of all time and i to the state is vengos letters i remember you know i saw vengo before i saw it after and the story and that's that's why i think we can talk about a i for a...

— Episode: Asi Wind: What Magic & Mind Reading Reve...

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Episode: Asi Wind: What Magic & Mind Reading Reveal About t...

Asi Wind mentioned this book about Vincent van Gogh's letters as one of his favorite reads. He says that he saw Van Gogh's paintings differently after reading the letters, understanding the story behind them, which made the paintings more impactful.

"

one of my favorite reads of all time and i to the state is vengos letters i remember you know i saw vengo before i saw it after and the story and that's that's why i think we can talk about a i for a second but the story of the letters with the paintings make them complete different images but when i see now the sunflowers or the chairs or the landscapes and i have some context to go by they become a part of a much bigger story

How to Become a Straight-A Student: The Unconventional Strategies Real College Students Use to Score High While Studying Less Cover

Cal Newport

How to Become a Straight-A Student

The Unconventional Strategies Real College Students Use to Score High While Studying Less

This book details how to study effectively using active recall, a technique found to be very effective by the author.

"

I'm smiling because when I was 22 I wrote this book called How to Become a Straight A Student.

— Episode: Dr. Cal Newport: How to Enhance Focus an...

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Episode: Dr. Cal Newport: How to Enhance Focus and Improve...

This book details how to study effectively using active recall, a technique found to be very effective by the author.

"

I'm smiling because when I was 22 I wrote this book called How to Become a Straight A Student.

The core idea of that book was active recall that was the core idea that replicating ideas ways to say is replicating the information from scratch as if teaching a class without looking at your notes that is the only way to learn.

Principles of Neural Science, Sixth Edition Cover

Eric R. Kandel

Principles of Neural Science, Sixth Edition

The book Principles of Neuroscience was recommended for its scientific content and was described as a great resource for anyone wanting to learn more about the brain.

"

I'll just tell you what it is. It's principles of neuroscience. So I thought that I don't know that one.

— Episode: Robert Greene: A Process for Finding & A...

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Episode: Robert Greene: A Process for Finding & Achieving Y...

The book Principles of Neuroscience was recommended for its scientific content and was described as a great resource for anyone wanting to learn more about the brain.

"

I'll just tell you what it is. It's principles of neuroscience. So I thought that I don't know that one.

It makes a better door stop for most than a book but it's a wonderful resource if you want to learn about neuroscience and your book mastery.

Frames of Mind: The Theory of Multiple Intelligences Cover

Howard E Gardner

Frames of Mind

The Theory of Multiple Intelligences

This book, Five Frames of Mind, was described as being immensely helpful and discusses the five forms of intelligence. The author posits that while intelligence is often thought of as mostly intellectual, there are many different forms of intelligence.

"

And there's a book I recommend for everybody. It's Howard Gardner's five Frames of Mind. It's helped me immensely.

— Episode: Robert Greene: A Process for Finding & A...

Listen on Audible 7-day free trial

Episode: Robert Greene: A Process for Finding & Achieving Y...

This book, Five Frames of Mind, was described as being immensely helpful and discusses the five forms of intelligence. The author posits that while intelligence is often thought of as mostly intellectual, there are many different forms of intelligence.

"

And there's a book I recommend for everybody. It's Howard Gardner's five Frames of Mind. It's helped me immensely.

The Art of Seduction Cover

Robert Greene

The Art of Seduction

Robert Greene's book The Art of Seduction explored the nature of seduction and its connection to power dynamics.

"

and not just power but also seduction which you've written extensively about and of course you've written about finding one's purpose

— Episode: Robert Greene: A Process for Finding & A...

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Episode: Robert Greene: A Process for Finding & Achieving Y...

Robert Greene's book The Art of Seduction explored the nature of seduction and its connection to power dynamics.

"

and not just power but also seduction which you've written extensively about and of course you've written about finding one's purpose

Well, I wrote the art of seduction with the idea that it was an art invented by women.

Bone Games: One Man's Search for the Ultimate Athletic High Cover

ROB SCHULTHEIS

Bone Games

One Man's Search for the Ultimate Athletic High

The book Bone Games was described as a book that explored the human will to live and provided insights into how adrenaline and dopamine can be released when one's life is in danger.

"

and he got the feeling back in a smaller sense but it was the feeling of your life is in danger I better get my act together or it's the end and suddenly adrenaline dopamine all the other things were...

— Episode: Robert Greene: A Process for Finding & A...

Listen on Audible 7-day free trial

Episode: Robert Greene: A Process for Finding & Achieving Y...

The book Bone Games was described as a book that explored the human will to live and provided insights into how adrenaline and dopamine can be released when one's life is in danger.

"

and he got the feeling back in a smaller sense but it was the feeling of your life is in danger I better get my act together or it's the end and suddenly adrenaline dopamine all the other things were occurring in him and he got any any found that energy so that's that's the ultimate kind of death ground right there the human will to live is truly incredible and so now I have to say as I said before I'm so grateful that your stroke didn't take you out because clearly

it's called bone Bone Games it's very interesting book a lot of science in it

Trauma: The Invisible Epidemic: How Trauma Works and How We Can Heal From It Cover

MD Conti, Paul

Trauma

The Invisible Epidemic

Dr. Conti's book "The Invisible Epidemic" explains different ways we can do self-directed work as well as work with licensed professionals to process traumas and help us move through those traumas so that they are not negatively impacting us going forward.

"

Again, the processing of Trauma is a whole landscape into itself that actually was beautifully described in terms of how it arises within us and how to process Trauma...

— Episode: Mental Health Toolkit: Tools to Bolster...

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Episode: Mental Health Toolkit: Tools to Bolster Your Mood...

Dr. Conti's book "The Invisible Epidemic" explains different ways we can do self-directed work as well as work with licensed professionals to process traumas and help us move through those traumas so that they are not negatively impacting us going forward.

"

Again, the processing of Trauma is a whole landscape into itself that actually was beautifully described in terms of how it arises within us and how to process Traumas in a really structured way in a just fabulous book that was written by Dr. Conti called The Invisible Epidemic, How Trauma Works and How We Can Heal From It.

Trauma: The Invisible Epidemic: How Trauma Works and How We Can Heal From It Cover

MD Conti, Paul

Trauma

The Invisible Epidemic

Dr. Conti, a psychiatrist, discussed his book, "Trauma: The Invisible Epidemic," which explores the impact of trauma on individuals and relationships.

"

He is the author of the book, "Trauma: The Invisible Epidemic."

— Episode: GUEST SERIES | Dr. Paul Conti: How to Bu...

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Episode: GUEST SERIES | Dr. Paul Conti: How to Build and Ma...

Dr. Conti, a psychiatrist, discussed his book, "Trauma: The Invisible Epidemic," which explores the impact of trauma on individuals and relationships.

"

He is the author of the book, "Trauma: The Invisible Epidemic."

When Reason Goes on Holiday: Philosophers in Politics Cover

Neven Sesardic

When Reason Goes on Holiday

Philosophers in Politics

Andreessen considers this book to be a good model for explaining why society reacts to new technologies with moral panic and name-calling. The book explains that there's a three-stage response to new technologies: denial, rational counterargument, and name-calling. The author believes that this is because new technologies reorder status in society, making specialists in that technology high-status and specialists in the previous way of doing things low-status, which many people find difficult to accept.

"

I gave uh andra a book on the way in here with this my favorite new book it's like title of it is When Reason Goes on Holiday um and this is a great example of it is the the people wh...

— Episode: Marc Andreessen: How Risk Taking, Innova...

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Episode: Marc Andreessen: How Risk Taking, Innovation & Art...

Andreessen considers this book to be a good model for explaining why society reacts to new technologies with moral panic and name-calling. The book explains that there's a three-stage response to new technologies: denial, rational counterargument, and name-calling. The author believes that this is because new technologies reorder status in society, making specialists in that technology high-status and specialists in the previous way of doing things low-status, which many people find difficult to accept.

"

I gave uh andra a book on the way in here with this my favorite new book it's like title of it is When Reason Goes on Holiday um and this is a great example of it is the the people who are who the people who simultaneously say their environmentalists and say they're anti nuclear power like the the positions simply don't reconcile but that doesn't bother them like at all

I finally found this book that I think has a has a good model for it a book is called men machines in modern times and it's written by this MIT professor like 60 years ago so it predates the internet um but it uses a lot of historical samples and what he says basically he says there's there's actually a three stage response there's a three stage societal response new technologies it's very predictable he said stage one is um basically just denial uh just ignore like we just like don't pay attention to this nobody takes it seriously we just like there's just a blackout on the whole topic um he says stage uh that stage one stage two is rational counter argument um so stage two is where you line up all the different reasons why this can't possibly work it can't possibly ever get you know cheaper you know this that uh you know not fast enough or whatever the thing is and then he says stage three he says is when the name calling begins um so he says stage three is like right right so when they failed ignore it and they failed to argue society out of it they move to the name calling right and what's the name calling the name calling is this is evil this is moral panic this is evil this is terrible this is awful this is going to destroy everything like don't you understand like you know all this you know just just like this is this horrifying and you you know the personal working honor of being reckless and evil and you know all the all this stuff and you must be stopped and and he said the reason for that is because basically fundamentally what these things are is there a war over status um it's a it's a it's a war over status and therefore a war over power and then of course ultimately ultimately money but the status status human status is the thing and so and because what he says is what what is the societal impact of a new technology the societal impact of a new technology is it reorder status in the society so the people who are specialists in that technology become high status and the people who are specialists in the previous way of doing things become low status and generally people don't adapt right generally if you're the kind of person who is high status because you're you're you're an evolved adaptation to an existing technology you're probably not the kind of person that's going to enthusiastically try to replant yourself onto a new technology and so this is like every politician who's just like in a complete state of panic about social media like why are they so freaked out about social media because they all know that the whole nature of modern politics has changed the entire battery of techniques that you used to get elected before social media are now obsolete obviously the best new politicians in the future are going to be 100% creations of social media and podcasts and by podcast and we're seeing this now as we head towards the next presidential election that podcasts uh clearly are going to be featured very heavily in that next election because long form content is a whole different landscape so this is exactly so this is the road so Rogan Erogan's had like what like he's had like Bernie he's had like Tulsi he said like a whole series of things are okay most recently and that's created a lot of contribution but also my understanding I'm sure he's invited everybody I'm sure he I'm sure he'd loved to have Biden on I'm sure he'd loved to have Trump on I'm sure you have to ask him I mean I think that um you know every podcaster has their own ethos around who they invite on and why and how so I certainly can't speak for him but um but I have to imagine that any opportunities have true long form discourse that would allow people to really understand people's positions on things I have to imagine that he would be in favor of that sort of thing yeah or somebody else right you know some some other top podcast from Donnelly would right and so there's such if my point my exactly totally agree with you but my point is if you're a politician if you're if you're a legacy politician right you have the option of embracing the new technology you can do it anytime you want right but you don't they're not they won't like they won't do it and why won't they do it well okay it's first of all they want to ignore it right they want to pretend that things aren't changing you know second is they want like they have rational counterarguments for like why the existing campaign system works the way that it does and this and that and the existing media networks and like here's how you'd like to do things and here's how you give speeches and here's the cozy wear in the tie and the thing in the pocket square and like you've got cool sister it's how you succeeded was coming up to that system so you've got all your arguments as to why that won't work anymore and then and then we've now proceeded to the the the name calling phase which is now it's evil right now it's evil for somebody to show up in you know on a on a on a stream god forbid for three hours and actually say what they think right it's going to destroy society right so it's exactly right it's like it's it's a it's a classic example of this pattern and anyway so Morrison says in the book basically this is the forever pattern like this will never change this this is one of those things where you can learn about it and still not the entire world could learn about this and still nothing changes because at the end of the day it's not it has it's not the tact that's the question it's the it's the reordering of status

The Last Whole Earth Catalog: Access To Tools Cover

Stewart Brand

The Last Whole Earth Catalog

Access To Tools

Brand, known for his work on the Whole Earth Catalog, is an environmentalist who argues for nuclear power as the correct environmental solution. He advocates for building more nuclear power plants to detach from fossil fuels.

"

Stewart Brand is the one that's been the most public and he has impeccable credentials in the space and he wrote the whole earth catalogs yeah and he's written a whole bunch of really interesting book...

— Episode: Marc Andreessen: How Risk Taking, Innova...

Listen on Audible 7-day free trial

Episode: Marc Andreessen: How Risk Taking, Innovation & Art...

Brand, known for his work on the Whole Earth Catalog, is an environmentalist who argues for nuclear power as the correct environmental solution. He advocates for building more nuclear power plants to detach from fossil fuels.

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Stewart Brand is the one that's been the most public and he has impeccable credentials in the space and he wrote the whole earth catalogs yeah and he's written a whole bunch of really interesting books since and he wrote a recent book that goes through in detail he's like yes obviously the correct environmental thing to do is nuclear power and we should be implementing project independence we should be building a thousand we should specifically we should he didn't say this but this is what I would say we should hire Charles Koch we should hire Koch industries right and they should build us a thousand nuclear power plants right and then we should give them the presidential metal freedom for saving the environment and that would play us independent of our reliance on oil yeah then we're done with oil like we're just think about what happens we're done with oil zero emissions we're done with the Middle East we're done we're done we we're not drilling we're not drilling on American land anymore we're not drilling on foreign land like we have no military entanglements in places where we're drilling we're not you know dispoiling Alaska we're not nothing no offshore rigs so nothing we're done and you basically just you build state-of-the-art plants engineered properly you have them just completely contained when there's nuclear waste you just entomb the waste right and concrete so it just sits there you know forever um it's this very small you know footprint you know kind of thing um and you're just done and so this is like the most to me it's like scientifically technologically this is just like the most obvious thing in the world um it's a massive tell on the part of the people who claim to be pro-environment that they're not in favor of this

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