Podcast
Hidden Brain
The book explains how every organization, from convenience stores to international aid agencies, can be plagued by destructive friction. It gives examples of friction, but also how leaders can make the right things easier and the wrong things harder.
Along with Huggy Rau, Bob is co-author of The Friction Project, how smart leaders make the right things easier and the wrong things harder.
— Episode: Innovation 2.0: Shortcuts and Speed Bump...
Episode: Innovation 2.0: Shortcuts and Speed Bumps
The book explains how every organization, from convenience stores to international aid agencies, can be plagued by destructive friction. It gives examples of friction, but also how leaders can make the right things easier and the wrong things harder.
Along with Huggy Rau, Bob is co-author of The Friction Project, how smart leaders make the right things easier and the wrong things harder.
Bob and Huggy argue that every organization, from corner convenience stores to international aid agencies, can be plagued by destructive friction.
Bob Sutton is an organizational psychologist at Stanford University. He studies friction, the resistance that we encounter in our daily lives and the organizational hoops we must jump through when we pay a utility bill or get a driver's license.
Bob Sutton is a psychologist at the Stanford School of Engineering. With Huggy Rau, he is co-author of The Friction Project, How Smart Leaders Make the Right Things Easier and the Wrong Things Harder.