Podcast
Main Justice
Sasha Eisenberg, author of The Lie Detectives, was interviewed on the podcast. He discussed the book's focus on winning elections in the disinformation age, suggesting that disinformation narratives often exploit pre-existing voter anxieties and that campaigns should address those underlying concerns rather than chasing specific fake news stories.
Author Sasha Eisenberg on his latest book, The Lie Detectives, in search of a playbook for winning elections in the disinformation age.
— Episode: BONUS: Season 2 of “Rachel Maddow Presen...
Episode: BONUS: Season 2 of “Rachel Maddow Presents: Ultra”
Sasha Eisenberg, author of The Lie Detectives, was interviewed on the podcast. He discussed the book's focus on winning elections in the disinformation age, suggesting that disinformation narratives often exploit pre-existing voter anxieties and that campaigns should address those underlying concerns rather than chasing specific fake news stories.
Author Sasha Eisenberg on his latest book, The Lie Detectives, in search of a playbook for winning elections in the disinformation age.
The disinformation narratives that are going to be a problem for us electorally with a small share of persuadable voters are the ones that respond to some existing concerns or anxieties that voters have about a particular issue or about Biden.
And we need to not chase the particular story or deepfake that's moving today. We need to have a messaging attempt that addresses the underlying anxieties that that voter has.
