$100M Offers How To Make Offers So Good People Feel Stupid Saying No (Acquisition.com $100M Series)

100 Million Offer is what's interested the question what should I sell so a lot of people are like what should I sell it tells you step by step everything you do like worksheets I have a free course that goes with it you don't even have to opt in it's on my site acquisition.com you can just start watching it I think the kindle for offers is a dollar 99 cents like try to make I mean our mission is to make real business education accessible for everyone

100 Million leads has been six hours a day 6 a.m to 12 12 p.m every day for the last two years so the first six hours of every day has been dedicated to writing that book which is why I have 19 drafts for four four four rewrites there's 106 hand drawn images um that went in the book that I put in there um and I'm going to be releasing it at this event that chris and I were talking about um so you're going to be listening to this after that event um and so you can go on amazon it'll be available there or you can look at acquisition.com because they'll be a course and things that you can go through free materials and that the the 100 million dollar leads answers the question who do I sell it to and so you need leads right so you're like okay great I have the thing I'm going to sell how do I go get people to find out about it and so a lot of the things that I have in the book are defining some of the terms that people hear a lot which is like what is a lead what is advertising right advertising is the process of making known and so if no one knows about your stuff no one can buy it and so the reverse of that is everyone knows about your stuff and that book will show you how to get everyone to know about your stuff and the reason I made the event as big as I did was because I used every advertising method in the book to advertise the book itself so offers was an example of a grand slam offer is how do you make something so good everyone feels stupid saying no which is the sub headline of the book and so offers in and of itself was a grand slam offer which is what I argued that everyone should have it was a two dollar book that it comes with a course it comes with worksheets all these things and 100 million dollar leads the way that I wanted to exemplify and meta show demonstrate that the concepts of the book work today and will work tomorrow and will work in a hundred years is because humans haven't changed and so the process of making known remains the same because our hard wiring is the same so you don't need to know the instagram hack because my first ever advertisement was on facebook and I don't do anything on facebook now and it doesn't matter and as soon as youtube and podcast and all those things die the principles remain the same despite the platforms changing and so that is what I wrote each of these books because I want them to be around in a hundred years and that's why I spent so long on them but I'm very proud of the book and I think it's my best work to date

Mossey has a great book on it now right $100 million offers.

Okay, so in your book offers, which this book did incredibly well, I've actually read the book. It's amazing for anyone in business.

I'm failing at marketing. Well, I better go read, you know, $100 million leads.

It's 99 cents.

I spent a year writing that one too.

Reworking only 160 pages, which is the first book.

And it sells more each next month than it did the month before, every month. And it's now been 20 months, I think since $100 million offers came out. And now it sells 25 to 28,000 copies every month. Word of mouth.

I have the $100 Offers book, which right now I think has 12,000 five stars on Amazon. That's awesome. It's 99 cents.