Podcast
Modern Wisdom
It was mentioned in the context of the 'rule of 100 on steroids', a concept Alex Hormozi learned from a successful gym owner, where managers worked 'open to goal' until they hit their target. It was also referenced as a book Alex has written.
And then later on in the book, a hundred million dollar leads, I talk about the rule of 100 on steroids, which is something that I learned from a guy who owned 13 or 14 really successful gyms and he c...
— Episode: #830 - Alex Hormozi - 24 Controversial T...
Episode: #830 - Alex Hormozi - 24 Controversial Truths Abou...
It was mentioned in the context of the 'rule of 100 on steroids', a concept Alex Hormozi learned from a successful gym owner, where managers worked 'open to goal' until they hit their target. It was also referenced as a book Alex has written.
And then later on in the book, a hundred million dollar leads, I talk about the rule of 100 on steroids, which is something that I learned from a guy who owned 13 or 14 really successful gyms and he called it open to goal.
Episode: #670 - Alex Hormozi - 23 Controversial Truths Abou...
This book, "100 Million Dollar Leads", was written by Alex Hormozi to answer the question of "who do I sell to?" It helps readers learn how to generate leads, define terms such as "lead" and "advertising", and understand the importance of getting your product out there so that people can buy it.
100 Million dollar leads the way that I wanted to exemplify and meta show demonstrate that the concepts of the book work today and will work tomorrow and will work in a hundred years is because humans haven't changed and so the process of making known remains the same because our hard wiring is the same so you don't need to know the instagram hack because my first ever advertisement was on facebook and I don't do anything on facebook now and it doesn't matter and as soon as youtube and podcast and all those things die the principles remain the same despite the platforms changing and so that is what I wrote each of these books because I want them to be around in a hundred years and that's why I spent so long on them but I'm very proud of the book and I think it's my best work to date
