The Edward Bernays Reader: From Propaganda to the Engineering of Consent Cover
Podcast Mentions

The Edward Bernays Reader From Propaganda to the Engineering of Consent

Edward Bernays

Nicknamed “the father of public relations,” Edward Bernays (1891–1995) was a pioneer in the fields of propaganda and PR. Combining theories on crowd psychology with the psychoanalytical ideas of his uncle, Sigmund Freud, Bernays elucidated how corporations and politicians could manipulate public opi...

Podcasts 3
Quotes 14
Stuff You Should Know

It was mentioned as a 1932 publication that advocated for the creation of less durable goods to boost consumer spending, laying a foundation for the consumer economy.

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And they wrote a book that wasn't too far off that pamphlet called Consumer Engineering, colon, or at least of a colon and a title, a new technique for prosperity. And they called it creative waste an...

— Episode: Selects: Planned Obsolescence: Engine of...

Episode: Selects: Planned Obsolescence: Engine of the Consu...

It was mentioned as a 1932 publication that advocated for the creation of less durable goods to boost consumer spending, laying a foundation for the consumer economy.

"

And they wrote a book that wasn't too far off that pamphlet called Consumer Engineering, colon, or at least of a colon and a title, a new technique for prosperity. And they called it creative waste and just basically flat out said, we should make things that are less durable because, you know, people are going to buy more stuff.

The Ezra Klein Show

Ezra Klein explained that Edward Bernays wrote the seminal book Propaganda in the 1920s, describing it as a major work on the engineering of consent.

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One of the main leaders, wrote a major book on this called Propaganda.

— Episode: Best Of: Noam Chomsky's Theory of the Go...

Episode: Best Of: Noam Chomsky's Theory of the Good Life

Ezra Klein explained that Edward Bernays wrote the seminal book Propaganda in the 1920s, describing it as a major work on the engineering of consent.

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One of the main leaders, wrote a major book on this called Propaganda.

Episode: Noam Chomsky’s Theory of the Good Life

He noted that Bernays wrote a major book called Propaganda that discussed the engineering of consent in advertising.

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The founders of the industry, like Edward Bernays in the 1920s when the industry was developing, one of the main leaders, wrote a major book on this called Propaganda.

Episode: Noam Chomsky’s Theory of the Good Life

During a discussion of advertising, Klein noted that Edward Bernays had written the seminal book Propaganda, which outlined the engineering of consent.

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One of the main leaders, wrote a major book on this called Propaganda.

Stuff They Don't Want You To Know

Across several episodes, the hosts referenced the book as a free online resource that explains how public opinion can be shaped through propaganda and advertising. Ben repeatedly highlighted it as a foundational text for understanding media manipulation and the engineering of consent, while Matt quoted its memorable 1947 essay. The discussion framed the title as an insightful guide to the mechanisms behind public relations and democratic influence.

Highly Recommended

Episode: Strange News: The Nashville Toe Sucker, the Canadi...

One of the hosts alluded to the book, Propaganda, which discussed how the public's opinion could be manipulated, especially during their discussion about the possibility of the government implementing incentives for not using drugs.

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Propaganda and crystallizing public opinion are free to read online right now.

Episode: Illumination Global Unlimited

It was mentioned in relation to Edward Bernays and how our minds are molded by advertising and public relations, suggesting it could be insightful.

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The conscious and intelligent manipulation of the organized habits and opinions of the masses is an important element in Democratic society those who manipulate this unseen mechanism of society constitute an invisible government Which is the true ruling power of our country?

We are governed our minds are molded our tastes formed our ideas suggested largely by men we have never heard of This is a logical result of the way in which our democratic society is organized

Vast numbers of human beings must cooperate in this manner if they are to live together as a smoothly functioning society from propaganda by Edward Bernays to learn more about public relations Advertising and the human brain read propaganda

Episode: Propaganda At Home: The Smith-Mundt Act

The book 'Propaganda' by Edward Bernays was mentioned as a foundational text for understanding the concept and history of propaganda, particularly within a Western context.

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And, you know, in our show, we always give our props or our awareness about propaganda to Edward Bernays, the guy who wrote the book, Propaganda.

Episode: CLASSIC: What is media manipulation?

The essay by Edward Bernays, written in 1947, was described as having a memorable quote about the United States becoming a small room where whispers are magnified.

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He has this quote that is pretty great. He said that, quote, the United States has become a small room in which a single whisper is magnified thousands of times.

Yeah, that's from his 1947 essay, The Engineering of Consent, which you can check out for free online.

Episode: Strange News: The Nashville Toe Sucker, the Canadi...

It was mentioned as a book that is free to read online now and is related to the topic of manipulating public opinion and using propaganda to influence people's behaviours.

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Propaganda and crystallizing public opinion are free to read online right now.

Episode: Illumination Global Unlimited

It was mentioned in the context of learning more about public relations, advertising, and the human brain, possibly as a way to understand how public opinion is shaped.

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from propaganda by Edward Bernays to learn more about public relations Advertising and the human brain read propaganda

Episode: Propaganda At Home: The Smith-Mundt Act

The book, 'Propaganda', was mentioned as the work of Edward Bernays, who normalized and templatized the concept of propaganda in the West, and its role in global politics.

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And, you know, in our show, we always give our props or our awareness about propaganda to Edward Bernays, the guy who wrote the book, Propaganda.

Note: The book recommendations on this page are discovered automatically from podcast transcripts, and may be incorrect or incomplete.