Podcast
Behind the Bastards
The hosts quoted the book to illustrate how cigarette marketing created a lasting collectible culture and to emphasize its impact on modern advertising. They also cited it to show how the industry's strategies shaped consumer habits.
Now, I want to quote from a book called The Cigarette Century by Alan Brandt.
— Episode: CZM Rewind: Part One: How Cigarettes Inv...
Episode: CZM Rewind: Part One: How Cigarettes Invented Ever...
The hosts quoted the book to illustrate how cigarette marketing created a lasting collectible culture and to emphasize its impact on modern advertising. They also cited it to show how the industry's strategies shaped consumer habits.
Now, I want to quote from a book called The Cigarette Century by Alan Brandt.
As Alan Brandt makes clear, this commodityconnected collecting was a lasting innovation that continues today with baseball cards and Pokemon.