The Birth of a Brand Cover
Podcast Mentions

The Birth of a Brand

Brian Smith

Brian Smith's story as the founder of the world-renowned UGG Australia brand is a hero's journey and roadmap to success with stories of achievements, failures, lucky breaks, and near disasters.

Podcasts 1
Quotes 2
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How I Built This with Guy Raz

Podcast

How I Built This with Guy Raz

Brian Smith said he had authored a book titled The Birth of a Brand that recounted the UGG saga.

"

In fact, after all of this, I wrote a book called The Birth of a Brand.

— Episode: UGG: Brian Smith. How an epiphany, surfe...

Episode: UGG: Brian Smith. How an epiphany, surfers, and $5...

Brian Smith said he had authored a book titled The Birth of a Brand that recounted the UGG saga.

"

In fact, after all of this, I wrote a book called The Birth of a Brand.

He's also written a book about the UGG saga. It's called The Birth of a Brand.

Note: The book recommendations on this page are discovered automatically from podcast transcripts, and may be incorrect or incomplete.