Hala noted that Paul W. Sweats authored The Art of Talking So That People Will Listen in 1987, describing it as a book about manipulation versus persuasion.
...the guy by the name of Paul W. Sweats, who wrote a book published in 1987 called The Art of Talking So That People Will Listen, which was really more about listening than it was about talking, but...
— Episode: Bob Burg on Closing More Deals with the...
Episode: Bob Burg on Closing More Deals with the Go-Giver S...
Hala noted that Paul W. Sweats authored The Art of Talking So That People Will Listen in 1987, describing it as a book about manipulation versus persuasion.
...the guy by the name of Paul W. Sweats, who wrote a book published in 1987 called The Art of Talking So That People Will Listen, which was really more about listening than it was about talking, but that was the title. It was a wonderful book.