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Today, Explained
Les Wexner read this book, which inspired him to apply a cinematic experience to brand building in retail for Victoria's Secret.
It happened in the late 90s after Wexner read this book by the director Sidney Lumet called Making Movies.
— Episode: Victoria’s Secret wants you back
Episode: Victoria’s Secret wants you back
Les Wexner read this book, which inspired him to apply a cinematic experience to brand building in retail for Victoria's Secret.
It happened in the late 90s after Wexner read this book by the director Sidney Lumet called Making Movies.